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1. Work at Seatfrog

   Fancy changing the world? You're in the right place. Seatfrog has become the go-to choice for over 1 million people to get the best journey for their money. We are on a mission to reinvent the experience of catching a tr

2. Partner with us

   Rail's platform of choice. Seatfrog helps Europe's biggest rail operators increase new revenue by over 300% and fill their trains with happier passengers. Be there at the perfect moment and never miss a revenue opportuni

3. A better future

   A better future for rail travel, for good. In recent generations, rail has come to a standstill, burdened by old technology and giving passengers an experience well below what they expect and deserve. We're here to chang

4. Home

   Save up to 60% on First Class Train Travel Over 1.5 million customers have saved millions of pounds on cheaper train journeys. Buy tickets, upgrade to First Class, change train times and much more in one app. Get the app

5. London North Eastern Railway

   Save up to 60% on First Class Same perks, just a whole lot cheaper Download to upgrade The new way to travel First Class. How to upgrade on LNER: Download to upgrade Find your train and add your journey. We’ll show you w

6. Mark Robinson

7. Ben Hodgkiss

8. Privacy

   Privacy Policy Seatfrog Privacy Policy Last update: 7 August 2025 Seatfrog Ops Ltd (10784220) of Runway East Shoreditch, 52 Tabernacle Street, London, EC2A 4NJ ( Seatfrog , We or us ) are committed to protecting and resp

9. Terms

   Terms of service Seatfrog Terms of Service Last update: 7 August 2025 Please read these Terms of Service ( Terms ) carefully before using the Seatfrog App ( App ) or the website at http://www.seatfrog-rebuild.local ( Web

10. Seatblog

11. Sarah Robson

12. Tim Chambers

13. Colin Borland

14. James Thomas

15. Colin Borland (Tweet)

16. Melissa Locky

17. Northern Trains

    Change your train, not your plans. Train Swap with Seatfrog and never miss a moment. Now you’re in control. Swap my train A new departure time in less than 60 seconds. Swapping your train is easy. Swap my train Find your

18. GWR

    First Class beckons. Bid for discounted upgrades and travel in style with Seatfrog and Great Western Railway. Download to upgrade The new way to travel First Class. Upgrade in a few taps: Download to upgrade Add your tri

19. CrossCountry

    Next stop, First Class. Take your train trip up a notch - bid for discounted First Class upgrades with Seatfrog and CrossCountry. Download to upgrade The new way to travel First Class. Upgrade in a few taps: Download to

20. Seatfrog

    Upgrade to First Class For Less Seatfrog lets you bid on the unsold seats in First Class so you can bag an upgrade for as little as £10. Get the app How it works Get the app Add your trip Find your train to get started.

21. Avanti West Coast

    Upgrade, then unwind in First Class. Bid for a last-minute upgrade with Seatfrog and add a little luxury to your next trip with Avanti West Coast. Download to upgrade The new way to travel First Class. How to upgrade on

22. TransPennine Express

    Treat yourself to a little extra luxury. Bid for a last-minute upgrade and add a little extra luxury to your next trip with TransPennine Express. Download to upgrade The new way to travel First Class. How to upgrade on T

23. Martyn

24. David Chow

25. Fiona Lockyer

26. David Crocker

27. Anne-Mair Pickering

28. Grand Central

    Save up to 60% on First Class Buy instantly or bid for a last-minute upgrade to relax and travel in style with Grand Central. Download to upgrade The new way to travel First Class. How to upgrade on Grand Central: Downlo

29. East Midlands Railway

    Get that First Class feeling with EMR. Upgrades are now available across the East Midlands Railway Intercity routes. Download to upgrade The new way to travel First Class. How to upgrade on EMR: Download to upgrade Add y

30. How It Works

    You deserve better train travel. That's what we'll give you. Trains have been stuck in the past for too long. We believe there's a better way, so that's what we're building. Talk to us Seatfrog? That's a funny word. Seat

31. Case Studies

    Case Studies Discover how LNER partnered with Seatfrog to transform empty First class seats into maximised revenue and customer loyalty. Europe’s biggest operators trust Seatfrog’s plug and play platform to acquire new c

32. Greater Anglia

    Save up to 60% on First Class Same perks, just a whole lot cheaper Download to upgrade How to upgrade on Greater Anglia: How it works Download to upgrade Add your trip. Use our handy train search to get started. We’ll sh

33. Veezu

    Veezu We've partnered with Veezu to bring you convenient local rides We've partnered with Veezu to help you easily get a ride to or from the station We have launched a new partnership with the UK's largest and fastest-gr

34. Upgrade Price Playbook

    The Price Playbook (aka the super-mega-secret-sneaky hot deal advice page by Seatfrog 🐸) We’ll let you in on a secret. You could save even more on your First Class upgrade. Yes, really. Yep, even more than usual. We’ve

35. Transport for Wales

    Treat yourself to First Class Experience travel at its best with First Class. Relax, unwind and enjoy the calm, space and comfort you deserve on a journey designed for you. Download to upgrade How to upgrade on Transport

36. Spotify

    Want to save up to 60% on First Class trains? Hey Spotify-er! Seatfrog lets you bid for & buy unsold seats in First Class so you can bag an upgrade for a fraction of the cost. Download to Upgrade Are you in? Here's how i

37. Press

    Click here Click here

38. Travel Tips & Hacks

    Travel Tips & Hacks Make every journey smoother, smarter, and more affordable with our insider advice. Seat Reservations Advance Booking Railcards & Discounts Weekend & Holiday Travel Business Travel First Class vs Stand

39. About Seatfrog

    About Seatfrog Train travel fit for the 21st century At Seatfrog, we believe that every journey should feel like an upgrade. Founded with the simple goal of transforming travel for the better, we’ve created a platform th

40. Our Story

    Our Story Seatfrog was born out of a simple, very real problem: a lack of legroom. At a combined height of 13 feet, our co-founders, Iain Griffin and Dirk Stewart, spent countless hours on trains while working for a glob

41. Work at Seatfrog

    Fancy changing the world? You're in the right place. Seatfrog has become the go-to choice for over 1 million people to get the best journey for their money. We are on a mission to reinvent the experience of catching a tr

42. Contact Us

    Contact Us We’re here to help with anything you need - whether you have a question about upgrading your seat, troubleshooting tips, partnership ideas, or just want to share feedback. General Inquiries For general questio

43. How It Works

    You deserve better train travel. That's what we'll give you. Trains have been stuck in the past for too long. We believe there's a better way, so that's what we're building. Talk to us Seatfrog? That's a funny word. Seat

44. Upgrades

    Upgrades Tired of cramped journeys or looking for extra comfort? Seatfrog’s Upgrade feature makes it easy to move from Standard to First Class (or equivalent) on select train services - often for a fraction of the usual

45. Train Tickets

    Train Tickets From grabbing last-minute tickets to planning your daily commute, Seatfrog puts all your train travel needs in one convenient place. Compare fares, book standard tickets, and discover exclusive upgrade oppo

46. UK Train Travel

    UK Train Travel All you could ever need to know about the wonderful world of trains From the breathtaking Scottish Highlands to the hidden gems of the Southwest coast, the UK is a treasure trove for rail adventurers . In

47. Train Operators

    Train Operators We give the lowdown on the companies running the rails The United Kingdom boasts one of Europe's most comprehensive rail systems, with over 2,500 stations and 20+ train companies operating across England,

48. Seat Reservations

    Seat Reservations Advance Booking Railcards & Discounts Weekend & Holiday Travel Business Travel First Class vs Standard Class Securing a seat on busy UK train routes can make all the difference between a relaxing journe

49. First Class vs Standard Class

    First Class vs Standard Class Advance Booking Railcards & Discounts Weekend & Holiday Travel Business Travel Seat Reservations When booking a UK train journey, choosing between First Class and Standard often comes down t

50. Advance Booking

    Advance Booking Seat Reservations Railcards & Discounts Weekend & Holiday Travel Business Travel First Class vs Standard Class Planning your rail journey ahead of time can unlock significant savings, especially if you op

51. Railcards & Discounts

    Railcards & Discounts Advance Booking Seat Reservations Weekend & Holiday Travel Business Travel First Class vs Standard Class Railcards are a straightforward way to cut the cost of train travel across the UK. By offerin

52. Weekend and Holiday Travel

    Weekend and Holiday Travel Advance Booking Railcards & Discounts Seat Reservations Business Travel First Class vs Standard Class Traveling by train during weekends and holidays can be a fantastic way to make the most of

53. Business Travel

    Business Travel Advance Booking Railcards & Discounts Weekend & Holiday Travel Seat Reservations First Class vs Standard Class Whether you’re commuting to a meeting in the next city or embarking on a multi-stop work trip

54. Train Tickets and Types

    Train Tickets and Types It can be confusing to know what tickets do what - but we're here to help Train travel remains one of Britain's most efficient, sustainable, and scenic ways to explore. From bustling city centers

55. Help and Support

    Help and Support Whether you’re new to Seatfrog or just need a little guidance, we’ve got you covered. Our Help Centre is the go-to destination for FAQs, tutorials, and troubleshooting tips - all designed to make your ex

56. The New Statesman

    Want to save up to 60% on First Class trains? Hey New Statesman listeners! Seatfrog lets you bid for & buy unsold seats in First Class so you can bag an upgrade for a fraction of the cost. Download to Upgrade Are you in?

57. 2025 PPC Landing Page

    Want to save up to 60% on First Class trains? Seatfrog lets you bid for & buy unsold seats in First Class so you can bag an upgrade for a fraction of the cost. Download to Upgrade Are you in? Here's how it works Add your

58. UK City Guides

    UK City Guides Get some destination inspiration with our city guides for various different hidden gems in the UK - all reachable by Seatfrog, of course! Birmingham Bristol Edinburgh Manchester Best Beaches Train Tickets

59. Seatfrog's Travel Guide To Birmingham

    Seatfrog's Travel Guide to Birmingham Let’s not talk about the accent (sorry, Brummies). Let’s just agree Birmingham is a fabulous, vibrant city that wears its second-city title well. Regeneration and renovation are happ

60. Seatfrog's Travel Guide To Bristol

    Seatfrog's Travel Guide to Bristol Like that effortlessly cool friend we all wish we could be, Bristol has rizz in spades. Creative, arty, packed with stunning architecture and beautiful river views – it ticks all the ci

61. Seatfrog's Travel Guide To Brilliant British Beaches

    Seatfrog's Travel Guide to Brilliant British Beaches Squeeze those last drops of summer and hop on the rails for a day (or more) to one of the many beautiful beaches around the UK. We’ve rounded up some faves as inspirat

62. Seatfrog's Travel Guide To Edinburgh

    Seatfrog's Travel Guide to Edinburgh Lovely Edinburgh, with your cobbled streets, centuries of history, the smell of roasted malt on the wind, and a building that looks a lot like the poop emoji. We could fill many books

63. Seatfrog's Travel Guide To Manchester

    Seatfrog's Travel Guide to Manchester Let’s be honest, Manchester is fundamentally cool. The King in the North was the heart of the industrial revolution, spawned countless incredible musicians, and it’s home to two of t

64. Refer a Friend

    How does it work? Follow the link above and enter your email address to register Share your link with your mates or ask them to mention your name at the checkout They’ll get money off their first upgrade, plus you'll get

65. Acast

    Want to save up to 60% on First Class trains? Hey pod listener! Seatfrog lets you bid for & buy unsold seats in First Class so you can bag an upgrade for a fraction of the cost. Download to Upgrade Are you in? Here's how

66. First Class vs Standard Premium Comparison

    Why choose Standard Premium? Why choose First Class? Why choose Standard Premium? Why choose First Class?

67. Campaign

    How does it work? Make sure to follow the new link above and re-enter your email address to register for this higher offer Share your new link with your mates or ask them to mention your name at the checkout They’ll get

68. First Class Features

    The best seats on the train Bigger seats Wider seats, more legroom, room to breathe. Your own table Room to work, eat, or spread out. A quieter coach Peace and quiet, away from the crowd. Onboard WiFi Get online and crac

69. Talent Pool

70. Win a year of First Class travel with Seatfrog

    Get that first class feeling, for a whole year 🥳 Here’s the deal: Bid for First Class (or buy an Instant Get that first class feeling, for a whole year 🥳 Here’s the deal: Bid for First Class (or buy an Instant Upgrade)

71. To auction or not to auction?

    The thrill of bidding might not be for everyone, we get it. It’s definitely the best way to nab the biggest The thrill of bidding might not be for everyone, we get it. It’s definitely the best way to nab the biggest savi

72. Busting the upgrade myths

    We’ve all heard some occasional croaks around the Seatfrog pond, and we want to make sure you’ve got all the right We’ve all heard some occasional croaks around the Seatfrog pond, and we want to make sure you’ve got all

73. Get classy with Seatfrog

    Whenever you hop on a train, whether it’s to see family, friends, festivals or other adventures, Seatfrog is here to hook Whenever you hop on a train, whether it’s to see family, friends, festivals or other adventures, S

74. Seatfrog for business travellers

    Travelling for work? Make it classier with Seatfrog. It’s the only app where you can bid to upgrade your train ticket, Travelling for work? Make it classier with Seatfrog. It’s the only app where you can bid to upgrade y

75. Get 50% off train ticket with the British Rail Sale 2025

    All aboard the savings train! With the 200th anniversary of the British Rail Sale, you can grab up to 50% off eligible All aboard the savings train! With the 200th anniversary of the British Rail Sale , you can grab up t

76. The best places for a festive proposal - reachable by rail

    If you’re planning to propose this season (in which case, congratulations!), and you’re looking for inspiration on the best places to If you’re planning to propose this season (in which case, congratulations!), and you’r

77. The five best Christmas Markets reachable by rail

    Listen, we’ve tried to avoid it as long as possible, but here it comes… Christmas. It’s coming. So strap on a Listen, we’ve tried to avoid it as long as possible, but here it comes… Christmas. It’s coming. So strap on a

78. Tasty foodie spots to discover by rail

    It’s officially Winter. Some of us are considering turning the heating on. About 80% of us are coming down with a It’s officially Winter. Some of us are considering turning the heating on. About 80% of us are coming down

79. Christmas, New Year’s and Boxing Day trains 2024

    Christmas Train Tickets Now Available 🎄 Joyful journeys are just a click away! Morning with the kids, lunch with the in-laws, Christmas Train Tickets Now Available 🎄 Joyful journeys are just a click away! Morning with

80. Half-term, full fun - five October half-term days out, reachable by rail

    By happy accident, October half-term this year falls over the spookiest time of the year, so there’s a pumpkin-load of only-very-slightly-frightening By happy accident, October half-term this year falls over the spookies

81. Outbidophobia

    Outbidophobia is a distinct feeling of apprehension and concern, also known colloquially as ‘FOMAU’ or ‘fear of missing an upgrade’. This Outbidophobia is a distinct feeling of apprehension and concern, also known colloq

82. Trips to take now the kids are back at school

    The kids are back at school, and all of a sudden, touristy spots across the UK are quiet again… It’s the The kids are back at school, and all of a sudden, touristy spots across the UK are quiet again… It’s the perfect op

83. Stupidly cute villages for minibreaks by train

    As summer draws to a close, it’s always a good idea to have some little mini-breaks (or massive-breaks) planned to help As summer draws to a close, it’s always a good idea to have some little mini-breaks (or massive-brea

84. Brilliant British beaches by train

    Squeeze those last drops of summer and hop on the rails for a day (or more) to one of the many Squeeze those last drops of summer and hop on the rails for a day (or more) to one of the many beautiful beaches around the U

85. Your quick-start guide to Seatfrog auctions

    New to Seatfrog, and wondering what these auctions are all about? Don’t worry - we’re here to explain. And we’ll do New to Seatfrog, and wondering what these auctions are all about? Don’t worry - we’re here to explain. A

86. Seatfrog Insider - Birmingham's Hidden Gems

    Let’s not talk about the accent (sorry, Brummies). Let’s just agree Birmingham is a fabulous, vibrant city that wears its second-city Let’s not talk about the accent (sorry, Brummies). Let’s just agree Birmingham is a fa

87. Seatfrog Insider - Bristol's Hidden Gems

    Like that effortlessly cool friend we all wish we could be, Bristol has rizz in spades. Creative, arty, packed with stunning Like that effortlessly cool friend we all wish we could be, Bristol has rizz in spades. Creativ

88. Seatfrog Insider - Edinburgh's Hidden Gems

    Lovely Edinburgh, with your cobbled streets, centuries of history, the smell of roasted malt on the wind, and a building that Lovely Edinburgh, with your cobbled streets, centuries of history, the smell of roasted malt o

89. Seatfrog Insider - Manchester's Hidden Gems

    Let’s be honest, Manchester is fundamentally cool. The King in the North was the heart of the industrial revolution, spawned countless Let’s be honest, Manchester is fundamentally cool. The King in the North was the hear

90. Seatfrog's Ticketing Types - Explained

    Upgrades On Seatfrog, you can bid on upgrades to First Class in our auctions to level up your standard train seat. Upgrades On Seatfrog, you can bid on upgrades to First Class in our auctions to level up your standard tr

91. Upgrade your Half-Term - train your way to a hidden gem holiday

    Say it very quietly, but it looks like the weather is finally improving (fingers crossed, knock on wood, pagan sun dance). Say it very quietly, but it looks like the weather is finally improving (fingers crossed, knock o

92. Smash Your Summer Holidays

    Holiday season approaches, and we can almost smell the suncream and taste the cold cider. Whether you’re heading somewhere UK-based on Holiday season approaches, and we can almost smell the suncream and taste the cold ci

93. Upgrade your bank holiday weekend

    Lesser-known destinations that punch above their weight Obviously, we all love those well-known places for a mini break. Bath, York, Brighton Lesser-known destinations that punch above their weight Obviously, we all love

94. Expert Tips for Maximising your Seatfrog Experience

    Are you looking to level up your journey? Seatfrog is your ticket to snagging those coveted upgrades and enjoying a more Are you looking to level up your journey? Seatfrog is your ticket to snagging those coveted upgrade